of U.S. Major Sports Leagues

50 NBA players for Men’s Olympic Basketball Tournament Paris 2024. (2024, July 25). Fiba.basketball. https://www.fiba.basketball/en/events/mens-olympic-basketball-tournament-paris-2024/news/50-nba-players-for-mens-olympic-basketball-tournament-paris-2024

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Ajayi, O. (2015). FORMULA ONE AND ARCHITECTURE: On Ingenuity, Engineering, And Processing Environmental Data. Pinupmagazine.org. https://archive.pinupmagazine.org/articles/essay-formula-one-racing-architecture#36

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Berg, A. (2024, November 21). History of F1 Racing in the USA: From Sebring to 2024’s US Grand Prix. Allen Berg Racing Schools. https://www.allenbergracingschools.com/news/history-of-f1-racing-usa/

Costs to Play Trends. (2022). Project Play; Aspen Institute. https://projectplay.org/state-of-play-2022/costs-to-play-trends

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Dixon, E. (2025, April). NFL adds UAE to Global Markets Program, interested in Abu Dhabi regular season game - SportsPro. SportsPro. https://www.sportspro.com/news/nfl-global-markets-program-uae-greece-teams-international-games-april-2025/

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Driven to watch: How a Sports Docuseries Drove U.S. Fans to Formula 1. (2022, May). Nielsen. https://www.nielsen.com/insights/2022/driven-to-watch-how-a-sports-docuseries-drove-u-s-fans-to-formula-1/

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Emirates Named Global Airline Partner of the NBA. (n.d.). Emirates Named Global Airline Partner of the NBA. https://www.emirates.com/media-centre/emirates-named-global-airline-partner-of-the-nba-and-title-partner-of-the-emirates-nba-cup/

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Friend, T. (2025, February 13). NBA viewership down 5%, but trending up. Sports Business Journal. https://www.sportsbusinessjournal.com/Articles/2025/02/12/nba-viewership-down-6/

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Hall, A. (2023, November 29). Formula 1 2023 Season on ESPN Platforms Ends as Second Most-Viewed Ever on U.S. Television. ESPN Press Room U.S. https://espnpressroom.com/us/press-releases/2023/11/formula-1-2023-season-on-espn-platforms-ends-as-second-most-viewed-ever-on-u-s-television/

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Hall, A. (2024, October 22). Formula 1 on ESPN Viewership Notes after U.S. Grand Prix. ESPN Press Room U.S. https://espnpressroom.com/us/press-releases/2024/10/formula-1-on-espn-viewership-notes-after-u-s-grand-prix/

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Koebert, J. (2023, September 12). The Cost of an F1 Weekend Around the World [Data Study]. FinanceBuzz. https://financebuzz.com/f1-weekend-cost

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LoRé, M. (2017, March 2). Yao Ming’s Influence on NBA, Basketball in China. Michael LoRé. https://michael-lore.com/2017/03/02/yao-mings-influence-on-nba-basketball-in-china/

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McLean, A. (2023, February 10). Man Utd vs Liverpool is bigger than the Super Bowl. Express.co.uk. https://www.express.co.uk/sport/football/1733386/Man-Utd-Liverpool-Super-Bowl-NFL-Ryan-Griffin-Philadelphia-Eagles-Kansas-City-Chiefs

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Milan, A. (2024, July 25). AC MILAN SET TO EMBARK ON LANDMARK 2024 PRE-SEASON TOUR ACROSS THE UNITED STATES. AC Milan; Associazione Calcio Milan. https://www.acmilan.com/en/news/articles/summer-and-winter-tour/2024-07-25/ac-milan-set-to-embark-on-landmark-2024-pre-season-tour-across-the-united-states

NBA: Academy. (n.d.). NBA: Academy. https://nbaacademy.nba.com/

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NFL. (2024, March 6). Global audience of 62.5 million watched Super Bowl LVIII, an increase of 10 percent over 2023. NFL.com. https://www.nfl.com/news/global-audience-of-62-5-million-watched-super-bowl-lviii-an-increase-of-10-percent-over-2023

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NFL and Cisco Expand Partnership to Connect and Protect NFL International Games. (2024, October 9). @Cisco. https://newsroom.cisco.com/c/r/newsroom/en/us/a/y2024/m10/nfl-and-cisco-expand-partnership-to-connect-and-protect-nfl-international-games.html

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NFL to open NFL Academy on Australia’s Gold Coast. (2019). NFL.com. https://www.nfl.com/news/nfl-to-open-nfl-academy-on-australia-s-gold-coast

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NFL.com | Official Site of the National Football League. (2022). NFL.com. https://www.nfl.com/international/global-markets-program

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NFL’s Global Markets Program adds four new clubs, two new markets in 2025. (2025). NFL.com. https://www.nfl.com/news/nfl-global-markets-program-four-new-clubs-two-new-markets-2025

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Noble, J. (2024, May 17). What will it take to get Gen Z watching sport? Www.ft.com. https://www.ft.com/content/c9aef9e4-11f7-4c27-be1d-a70e4811875f

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Pearson, S. (2024, September 22). NFL Makes Historic Debut in Brazil—Cheers, Confusion Ensue. WSJ; The Wall Street Journal. https://www.wsj.com/lifestyle/football-brazil-nfl-soccer-3244b81a

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Project Play. (2024). Project Play | Aspen Institute. https://projectplay.org/state-of-play-2024-participation-trends

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Reynolds, M. (2025). NFL regular-season audience slips 2.2% as 3 packages lose viewers. S&P Global Market Intelligence. https://www.spglobal.com/market-intelligence/en/news-insights/articles/2025/1/nfl-regular-season-audience-slips-2-2-as-3-packages-lose-viewers-87058254

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Ryssdal, K. (2023, May 26). Cord-cutters threaten regional sports networks - Marketplace. Marketplace. https://www.marketplace.org/2023/05/26/cord-cutters-threaten-the-existence-of-regional-sports-networks/

Shah, A. (2025, January 4). How Many People Watch Cricket World Cup: Global Viewership Insights. Cricket Store Online. https://cricketstoreonline.com/blogs/articles/how-many-people-watch-cricket-world-cup-global-viewership-insights?srsltid=AfmBOoqPKHtrcuL5bNNjKOE3xvcp1kN4vZocGFYmAgyq2hpoLi0ojcDH

Shofner, K. (2023). The Globalization of the NBA. Www.unitedlanguagegroup.com. https://www.unitedlanguagegroup.com/blog/globalization-of-the-nba

Sieff, K. (2024, December 11). How go-karting has become a multi-million dollar path to F1 racing. Washington Post; The Washington Post. https://www.washingtonpost.com/world/interactive/2024/formula-1-karting-children-parents-racing-costs/

Singh, S. (2024, October 21). New Widebodies Incoming: How Emirates Is Expanding In The UK & US. Simple Flying. https://simpleflying.com/how-emirates-expanding-uk-us/

The NBA Paris Games 2025 presented by Tissot deliver record social media engagement globally and television viewership in France - NBA.com: NBA Communications. (2025, January 30). NBA.com: NBA Communications. https://pr.nba.com/the-nba-paris-games-2025-presented-by-tissot-deliver-record-social-media-engagement-globally-and-television-viewership-in-france/

Why the NFL London Games Are a Massive Success. (2024, October 13). SportsEpreneur. https://sportsepreneur.com/nfl-london-games-massive-success/